citizen activism examples The Story of Change (2012)

Can shopping save the world? The Story of Change urges viewers to put down their credit cards and start exercising their citizen muscles to build a more sustainable, just and fulfilling world.

The Story of Stuff Project teamed up with Free Range Studios to create ""The Story of Change"" because shopping your values is a great place to start, but a terrible place to stop. In this video Annie Leonard walks through key ingredients for successful change-making: a big idea, commitment to work together, and citizen action. Watch and learn how you can flex your citizen muscle!

Free Range
A Brand and Innovation Studio on a Mission.
Advertising that empowers. Experiences that engage millions. Innovative design that changes lives.
www.freerange.com

citizen activism examples The Story of Change (2012)
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